Our Story

About Us

WatchTower was created by a group of insurance specialists, who have a deep understanding and care for their fellow professionals, employers looking for quality non-medical benefits, and employees who need vital protection. We provide what many other companies can't: A unique perspective that combines benefits experience and technology. This understanding has enabled us to become a successful startup built on innovation, personalization, and genuine care for real people.

In May 2015, Richard Perrott and Ryan Sachtjen, formerly of Sun Life Financial, partnered with Shaheeb Roshan, formerly of Management Research Services Inc., to form a tech team in Chicago and turn their vision into a reality.

Our Mission

WatchTower's mission is to bring the employee benefit insurance distribution process into the 21st century. By replacing outdated tools with modern technology, we power insurance companies and brokers to be smarter, faster, and more reliable for the employers and employees that depend on them.

Every day, we work to simplify RFP submissions by improving transparency, quality, efficiency, and communication between brokers and carriers. We take the messy, noisy, complicated RFP process and simplify it down to a few steps, using a cloud-based system.

100+ Combined
Years Knowledge
100+ RFPs
Run on Platform
1000+ Cups
Of Coffee
8 Team

Our Team

WatchTower was created by a small group of insurance specialists and technologists with a desire to change the industry, and we continue to grow and thrive together each day.

Shaheeb Roshan


With 10+ years of direct experience designing, implementing and managing large-scale, production-class software products and services for regulated businesses, Shaheeb skillfully leads our Tech team with his expertise.

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Ryan Sachtjen


Ryan has passionately pushed for positive change since his start in the benefits industry, over a decade ago. He is dedicated in the pursuit of attacking the most challenging problems within employee benefits.

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Richard Perrott


Richard has dedicated his professional life to the employee benefits industry. Since 2005, he's interacted with nearly every department inside of an insurance company and brokerage firm. From claims to underwriting to billing to commissions... he's seen the sausage get made.

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Domenic Roti

Engineering Team Lead

Domenic is an accomplished lead web developer with 12+ years of experience in front-end technologies. He focuses primarily on performance, accessibility, and delivering an excellent multi-device user experience.

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Jim Smith

Senior Software Engineer

Jim is an expert software engineer with over a decade of knowledge in back-end technologies. His focus for WatchTower is primarily on our technology's stability, performance, and optimization.

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Robb Irrgang

Senior Software Engineer

Robb has been creating websites and web applications for over two decades, having worn many hats (some even fit), and worked in most industries.

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Patti Sievert

Experience Design Lead

Patti is a User Experience Lead with 10 years of professional design work under her belt. Starting out as a front-end developer and visual designer, she quickly found her passion in UX and UI design. She considers herself an ambassador for the user and her approach is anchored in the belief that great design is achieved through collaboration, empathy, and an understanding of human behavior.

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George Protacio-Karaszi

Software Engineer

An industry expert in the Engineering field, George has spent a little more than two decades developing and designing software solutions. He specializes in algorithmic and data structure design that make an impact on our product (stuff works faster).

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